A Nontraditional Tweak that Increased Sales 2800%
Here’s the story of my last 3 webinars and my 2800% sales increase. I decided last year that I wanted to enter the webinar game. So, I hired the best business coach ($6000) and learned how to do a webinar model that was making him millions.
I followed everything he said, launched my first webinar, and didn’t sell a damn thing. I actually lost $250 because that’s what I spent on FB traffic.
I was discouraged and ready to give up, but my coach soothed my wounded spirit by informing me that it all wasn’t a bust. I had gotten over 200 more people on my list from the FB ad.
I didn’t want to give up and I didn’t want to risk losing anymore money, so I launched a second webinar with no paid traffic, but only got 1 sign up. I cancelled the webinar the day before launch day!
I was completely discouraged and ready to give up on the webinar funnel until I decided to practice what I preach and make one tweak to my webinar process.
This tweak had nothing to do with the structure of he webinar, the script, the copy, follow up sequence, or marketing. I left the entire webinar process exactly the same. However, I changed one thing:
I realized that in Webinar 1 and Webinar 2, I was acting from a place of fear and resistance and therefore, sabotaging my launch.
No tweaking to my copy, script, or offer could have saved my webinar from tanking.
I decided to do a little “inner-work” clearing resistance and releasing the fears.
When I finally gave myself permission to do this “inner-work”, I realized that I had the following fears that were sabotaging my webinars.
- Fear of making a sale: If I made a sale, people would see my work and may not like it or worse criticize me.
- Fear of not being good enough: Was I really ready to do my coaching on a larger level or did I need more certifications, degrees, etc…
- Fear that my product wasn’t worth the price: Once again, was I good enough and worthy enough to actually charge top dollar for my services.
When I did the real work necessary for me in that moment, I cleared the resistance and released the fear, which changed the energy my webinars and drastically changed the revenue.
Take a look at my stats:
If you’re interested in learning how to clear your resistance and release your fears, click “New Training” and check out this FREE new training I’m doing and get into the flow!