Episode 5: The Marketing Wall: How to get people to engage in your marketing rather than ignore it!
SHOW NOTES
EPISODE SUMMARY
Everywhere you go, there are ads and companies trying to sell to you. Everyone is competing for everyone's attention and pocketbooks. Your ideal customer is exhausted from being sold to. Therefore, they greet your marketing and sales process with resistance, skepticism and fear. Their heart is armored up!
What would it be like to disarm your potential client's skepticism and resistance from the beginning? What would it be like if potential clients engaged in your marketing and sales process with a smile and enthusiasm?
In this episode, I'm teaching you how to soften your potential client's "Marketing Wall" so that you can more easily motivate them to work with you and take the action that their Soul wants them to take.
Things that make you go hmm…
When you love someone, the best thing you can offer is your presence. How can you love if you are not there?
-Thich Nhat Hanh
Investigate all of your relationships and determine whether you are given gifts of materialism or gifts of your presence.
KEY POINTS
- [00:07:08] What is a marketing wall
- [00:011:01] What happens when you soften the marketing wall
- [00:13:14] How to use storytelling to connect with your clients and soften the marketing wall
- [00:21:24] Steps to creating effective storytelling for entrepreneurs
- [00:25:09] The most important step in entrepreneurial storytelling
- [00:27:09] Best places to tell your entrepreneurial story
- [00:32:23] Result of great storytelling
RESOURCES
- Follow me on Instagram @lloydburnett
- Share this link to the episode with your friends
- Free Training of the Month: Diagnose Your Subconscious Blocks: Find the hidden blocks keeping you from reaching more people & making more money
- Tips and tricks on how to make a compelling lead magnet
- How to get quality people on your list, fast
- Scripts of how to contact organizations with people that you want on your list so that you can get them on your list
- Follow The Gentle Entrepreneur with Lloyd Burnet on your favorite player, so you know when new episodes are published! (Apple, Google Podcasts, Spotify, Stitcher, Amazon)
FREE TRAINING OF THE MONTH
Click Here to Get Access to the Training
This free training includes:
- 40 min video class that teaches how to diagnose the 5 most common subconscious blocks.
- Worksheet to help you do the work diagnosing yourself
- Special offer for support on how to move through those blocks & make your purpose more profitable
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